Posts Tagged ‘Media’

Posted in: SEO blog Created by

Looking for SEO Services UK? Lewes SEO is boutique digital agency specialising in helping London businesses with brand development, online strategy, and conversion optimisation. Call us now on 0845 265 8326 to start moving your site up Google today!

    • Outstanding results every time
    • Affordable rates
    • Up to date with latest industry changes
    • No fixed contracts – cancel anytime if you don’t get results
    • Friendly, no jargon service
    • Great customer service, including online support

Search Engine Optimisation UK: Best Practices
When folks refer to “natural SEO” (search engine optimization), they almost continually use it as a blanket term to describe the unpaid, algorithmic results of engines like Google and Bing. But, a sophisticated UK search engine optimization company will nearly always take the meaning of “organic” one step further. To such companies, the description of “natural SEO” isn’t confined merely to what shows up in the “natural” search engine results – it incorporates the methodologies used to achieve such outcomes. Here at Lewes SEO we take our research very seriously, and try to keep abreast of the latest industry changes.

Multiple Platform Site Design & Build

We are experts in all things Digital, from simple wordpress blogs to multi function bells and whistles E Commerce sites.

SOCIAL MEDIA & Online PR

Want to outsource your Tweets and Facebook management – we’ve got you covered. Need a lesson in blogging, or to have a daily blog written and schedule for your company, just ask!

Regional Business or Small Firm? Try Local SEO:

Often, just staying local is the ideal solution for businesses that only need to appeal to their local community. We take local and small business SEO seriously and love to help smaller companies realise the full potential of the web.

Online Reputation Management:

Has your business been affected by negative reviews or poor feedback. We’re leaders in the emerging field of Online Reputation Management which means pushing down negative reviews and showing you how to incentivise your existing customers to leave positive feedback which accurately reflects your business.

Natural/Organic or Paid Search?

The dictionary Merriam Webster defines natural, in part, as “having the characteristics of an organism: building up in the manner of a living plant or animal.” To a search engine optimization company, this definition accurately describes the strategy taken to achieve long-lasting results in the “natural” section of search engines and, in our experience, this is almost always a better long term solution than PPC. However, PPC works! In certain cases and especially for a new business, it can be a superb solution if run properly. Our dedicated PPC team offers great results with Bing, Google, Yahoo and Facebook Paid search solutions.

 

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Posted in: SEO blog Created by

Do you already understand the power of targeted social media marketing, but are still unsure how you can implement it into your business plan? Social media is always opening doors for new companies, but if you approach it incorrectly it won’t be as advantageous as you would like. You can follow this article’s advice and learn the proper way to create a standing company via quality media.

Maybe visit this website for in-depth guidance: www.lewesseo.com.

Learn the posting patterns on social sites. The peak traffic times for many of these sites are at 7 A.M., 5 P.M. and 10 P.M. and those are the times that you should be sure to post something new. If you post more than those three times, be sure that you are posting something unique and interesting, but limit the total number of times you post each day. No one wants to be blasted with poor quality information.

Now pop to our web-site for well-rounded advice now: www.lewesseo.com.

Whenever you’re having a sale or a special promotion, you should use social media to promote it. You can post on Facebook, Twitter, a blog, and whatever other social networking sites you use and get your sale viewed by hundreds, if not thousands of people. It’s a quick and free way to get people to know about your promotions and you can build your own list, which is, and we emphasise this, any marketeers best friend.

Be sure that you are updating your social network site frequently. Most social network users expect updates as often as possible, and if you do not provide them with it, you could give yourself a bad name and lose many customers. Try to provide updates a few times a week.

Hosting contests with attractive rewards on social media websites such as Facebook and Twitter is an effective way to generate positive publicity for your business. Because of the way social media works, news of your contest will spread very quickly. Make the contest fun, creative and related to your products and services. One example of a contest you can run is designing a logo for an upcoming product.

Take your time in deciding what an overall, high level strategy will entail. If you spend money and time targeting the latest social trend, then bounce to the next social media avenue, you will eventually wind up with a bunch of dead ends. Plan a UK optimised strategy that encompasses all of your lines of attack and proceed accordingly.

You should create a Youtube channel to post reviews of your products and other videos relevant to your industry. You can set up your account so that your videos are posted right away on certain social networks. This will save you time and prevent you from forgetting to update a site.

To make the most of social media marketing in the UK, respond to questions and comments in a very timely manner. You do not want to sit at your desk refreshing your inbox 24/7, but you do want to check in multiple times per day if possible. Anyone asking questions is either a loyal customer you want to retain and get more business from, or an interested prospect who might open their wallet if you give them some personal attention.

Social media is an extremely vast and powerful tool. It should be something that all business owners squeeze into their marketing plans, despite their other advertising routes. It will work perfectly with any options you have already started developing and won’t require an entire rework of your core scheme. However, it is important that you follow the advice given and always focus on reaching a better future.

 

 

Social Media Marketing in the UK – The Inside Track

Posted in: SEO blog Created by

If you’re looking for Digital Marketing Services in Andover, call Lewes SEO on 0845 265 8326 now. We help many Hampshire businesses to optimise their online presence, climb the Google Rankings, and reach new customers.

  • Detailed local knowledge
  • Consistent results: Our clients get page one rankings.
  • Customer service is our mantra
  • 95% client retention rate
  • No fixed contract – if you don’t get results you can cancel any time
  • One of the UK’s top specialist online marketing gurus
  • PPC management
  • Video Marketing and Social Media management


  • It may seem like it is you against the world sometimes when it comes to dealing with digital marketing. With the vast amount of information available online, it can be nearly overwhelming at first. This article will provide much helpful information for you to get started on the right path.

    If you have several products that you are selling or promoting, give each line of products their own landing page. It is going to make it much easier for your viewers to find what it is that they are looking for and will avoid them getting confused and leaving your site.

    When marketing a product on the internet, it is important to overcome the natural skepticism of your audience. Most users on the internet are extremely nervous about everything they read, and will not purchase anything using a credit card unless they feel very safe. A key part of marketing your product, then, is making sure they feel that level of security.

    A great tip in for success in internet marketing is to try making your banner ads not look like banner ads. People have gotten in the habit of ignoring banner ads. Design your banner ads to look like there is more content behind them or they are where someone needs to click to get to page two of the article.

    Be innovative, or in other words, don’t copy other sites. Don’t write new articles or posts just to fill your site with something for a variety of search engines. These days there are so many filler sites that even if you write to attract readers from only one in particular, it won’t be very useful in the long run.

    Let your readers grade your website. There are several ways to do this, including outside websites, installing your own feedback system, and emailing the consumer directly. Asking a customer what they would change about your website is a cheap and easy way to fix any issues, as well as developing rapport with your customer.

    Your business should have slogans. If your business is not unique, it will not stand out to the people who visit your website. Your logos and your slogans should follow the same theme to really deliver a maximum impact. You will also build brand recognition by giving your business personality.

    An easy-to-use, efficient ordering system can attract and retain more customers. Your marketing should highlight how quick and intuitive your checkout feature is; it should also include specific directions to guide the user through the ordering process, regardless of whether your product is purchased online or must be picked up in-store.

    To create a quality newsletter, you need to write educational content. Your goal is to provide interesting information to your audience. Mention your products into your educational content, write informative texts about the products themselves, or explain how your product can have an educational use. Remember that people subscribed to your newsletter to learn something.

    In summary, you want to do all that you can to learn about digital marketing. There is a lot of information available, but we have provided some of the most important tips. Hopefully we have provided you with enough information to not only give you a solid background, but also further spark your interest for becoming an expert in it.

Posted in: SEO blog Created by

Searching for Brighton SEO? Call us now on 0845 265 8326 and we’ll tell you how we can help.

  • Detailed local knowledge
  • Consistent results: Our clients get page one rankings.
  • Customer service is our mantra
  • 95% client retention rate
  • No fixed contract – if you don’t get results you can cancel any time
  • One of the UK’s top specialist online marketing gurus
  • PPC management
  • Video Marketing and Social Media management

If you’re a Brighton or Hove business, or in the surrounding community of East Sussex, you may be looking to push your website to the top of Google in order to target local business more effectively. Brighton search engine optimisation is one of the many specialities of leading small business seo company, Lewes SEO. Our tried and tested strategies, years of experience, and fair prices mean we’re in a unique position to help your online business grow.

Brighton search engine optimisation will of course utilise many of the same strategies that a global web marketing campaign might use. However, local knowledge goes a long way and, having worked with companies throughout Sussex, we have a network of local specific sites we use for linking that give our Sussex customers that special edge. Our Sussex seo services range from directory submissions, article marketing, high page rank text links, video submission, and many more ethical, proven tactics for increasing your company’s relevance across the web.

We can optimise your Google Places site to get you onto that critical first page. We’ve worked with bed and breakfasts in Hove, plumbers in Portslade, florists in Patcham, dentists in Withdean, horse trainers in Hollingbury, physiotherapists in Bevendean and opticians in Lewes. We’ve ranked Google Places at number one in Falmer, optimised e-commerce sites from Moulsecoomb, and taken the top spot in Whitehawk. As you can see, we’ve got Sussex covered.

At the centre of Sussex SEO, however, and arguably at the centre of the industry in the UK is the seaside town of Brighton. We specialise in Brighton search engine optimisation and work with businesses small to large throughout the area to refine their sites for the best possible ROI. With website marketing now a $10 billion dollar global business, and internet sales resisting the overall downturn which has effected the UK economy in recent months, SEO is the most effective way to help your business grow. Here at Lewes SEO we’re local, friendly, and reasonably priced. Give us a call now and start boosting your business in Google.

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